UX Designer/Product Lead (Core Team, Equity-Based, Remote EU-wide)

baesh social UGBelarus, Moldova + 1 more

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✨ Do you live and breathe product? Help us build the next Gen Z social platform!

baesh is a Gen Z social platform that helps people meet in real life through activities, communities, and shared interests. We're building the infrastructure for real-world connection in the AI age - a social network that nudges people out of scrolling and into experiences.

As our UX/Product Lead (Core Team), you'll own the user experience end-to-end. You're a UX person, not a UI person: research and strategy come first, and lead to thoughtful, well-considered execution, not visual polish for its own sake. You'll talk to users, turn insights into shipped improvements, and shape a product that can scale from Berlin to the world.

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UX Designer/Product Lead (Core Team, Equity-Based, Remote EU-wide)

baesh social UGBelarus, Moldova + 1 more

Apply now

Opens the original posting.

Apply now

Share job

Copy link or share on social media.

Apply on the original site

Companies in this catalog do not charge applicants. Never send money to apply.

✨ Do you live and breathe product? Help us build the next Gen Z social platform!

baesh is a Gen Z social platform that helps people meet in real life through activities, communities, and shared interests. We're building the infrastructure for real-world connection in the AI age - a social network that nudges people out of scrolling and into experiences.

As our UX/Product Lead (Core Team), you'll own the user experience end-to-end. You're a UX person, not a UI person: research and strategy come first, and lead to thoughtful, well-considered execution, not visual polish for its own sake. You'll talk to users, turn insights into shipped improvements, and shape a product that can scale from Berlin to the world.

📌 Core team position, equity-based
📌 Massive growth opportunities: you'll influence product strategy, UX direction, and experimentation from day one
📌 Flexible hours + fully remote
📌 German required (our first market is Berlin)
📌 After fundraising, there's a path toward a paid leadership role (this is an unpaid core team role for now)
Tasks

Product Ownership & Strategy

Own the UX/product direction for baesh across onboarding, discovery, event flows, community interactions, and retention loops
Translate the company vision into a clear product roadmap, prioritized by impact on activation, engagement, and retention (MAU)
Define success metrics, hypotheses, and experiments

User Research & Validation

Run regular user interviews and usability tests, especially with Gen Z / young millennials
Create lightweight research plans and turn them into actionable product decisions
Build and maintain feedback loops: surveys, in-app prompts, churn reasons, and community-driven insights
UX Design & Interaction Quality
Design key flows and interaction patterns, with strong attention to detail and delight
Improve “fun” factors: gamification, spontaneity, social mechanics, and micro-interactions that increase engagement

Cross-Functional Execution

Work closely with engineering to ship quickly with high UX quality
Collaborate on AI-assisted workflows

Requirements

Experience & Seniority

Strong track record in UX/Product Design or Product Management with deep UX ownership (we care more about outcomes than titles)
Proven ability to improve activation/retention through product iteration, not just “pretty screens.
Comfort working in early-stage environments
Skillset
Excellent UX craft: flows, interaction design, usability, and visual polish
Strong product thinking: prioritization, experimentation, metrics, and user behavior
Ability to run user interviews independently and convert insights into shipped improvements.

Language & Location

German knowledge required (you’ll research and validate with German-speaking users).
Europe-based only (EU + Eastern Partnership countries), fully remote.
Mindset
Founder-level ownership: proactive, fast, direct, and accountable.
Excited by the mission: building the infrastructure for real-life connection in the AI age.

Benefits

Core team role with company shares High-impact mission: tackling loneliness and helping people build real friendships IRL Fully remote Flexible working hours Massive growth benefits If you’re a product-led UX person who loves talking to users, shipping fast, and building social products that people actually come back to - we’d love to meet you! 🩷 Originally posted on Himalayas

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