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Location: Remote – Latin America
Work Arrangement: Fully Remote
Employment Type: Full-Time
Industry: Digital Marketing / Performance Marketing / eCommerce
Focus: 100% TikTok Shop / Social Commerce
Schedule: Full-Time | Must be available to work PST or EST hours
English Proficiency: Full Professional Proficiency Required
About the Company
Our client is a U.S.-based performance marketing agency specializing in helping high-growth brands scale through data-driven digital advertising, creative strategy, and emerging commerce channels.
The company works with ambitious eCommerce and direct-to-consumer brands, combining performance media, creative experimentation, analytics, and technology to drive measurable growth. With a strong culture of innovation, testing, and continuous optimization, the team operates at the forefront of rapidly evolving platforms such as TikTok and social commerce.
About the Role
We are looking for a Senior TikTok Shop Media Buying Specialist to lead performance and social commerce strategies for high-growth eCommerce brands.
This is a highly specialized role dedicated to the TikTok ecosystem , with a strong focus on maximizing Gross Merchandise Value (GMV) through Video Shopping Ads, Product Shopping Ads, Live Shopping Ads, affiliate content, and TikTok Shop's native commerce tools.
The ideal candidate combines advanced paid media expertise with a deep understanding of how consumers discover and purchase products through TikTok. You should be comfortable managing significant advertising budgets, analyzing performance data, identifying winning creative quickly, and making real-time optimization decisions.
Why This Opportunity?
This role offers the opportunity to work at the intersection of performance marketing, social commerce, creative experimentation, and emerging technology .
You will have direct exposure to high-growth eCommerce brands and significant advertising budgets while helping shape TikTok Shop strategies in a fast-moving environment where creative thinking, analytical decision-making, and speed to market are critical.
What You’ll Do
TikTok Shop Media Buying
Build, launch, manage, and optimize Video Shopping Ads (VSA) and Product Shopping Ads (PSA) within TikTok Ads Manager.
Develop paid media strategies designed to increase TikTok Shop GMV while maintaining brand-specific profitability targets.
Affiliate Synergy: Increasing the percentage of revenue generated through successfully amplified affiliate content.
Creative Win Rate: Effectively identifying winning creative assets within the first 48–72 hours of testing .
Ability to translate performance data into actionable campaign and creative decisions.
Speed and effectiveness in adapting strategies as TikTok Shop trends, products, and campaign performance evolve.
Why Join Us
Work directly with high-growth eCommerce and DTC brands.
Manage meaningful advertising budgets and sophisticated TikTok Shop campaigns.
Develop expertise in one of the fastest-evolving areas of digital commerce.
Collaborate with experienced performance marketing, creative, and strategy professionals.
Work in an environment that values experimentation, data-driven decision-making, innovation, and speed.
Build strategies that directly influence revenue and measurable business growth.
Important Notes
This role is specifically focused on TikTok Shop and social commerce . Candidates should have direct, hands-on TikTok Shop experience rather than only general paid social experience.
Candidates must be comfortable working with significant advertising budgets and making performance-driven optimization decisions.
Full professional English proficiency is required due to the client-facing nature of the position.
Candidates must be available to work PST or EST hours .