Sr. GTM Engineer

FireworkIndia, Mexico

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About Firework

Join Firework – Where Innovation Meets Impact

Firework is redefining the future of commerce as an AI and video commerce company — combining cutting-edge technology, an exclusive network of enterprise brands and retailers, and a first-mover position to win the agentic commerce race.

We've built the world's most advanced and largest video commerce platform, trusted by global brands and leading retailers. But we're more than software — our compounding network effect grows stronger with every partner we add, bringing the energy of in-store experiences online and transforming how businesses engage, convert, and build lasting customer relationships at scale.

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Sr. GTM Engineer at Firework · ApplyPick

Build the foundation: stand up the core GTM systems and data infrastructure — CRM architecture, enrichment tooling, and the integrations that connect them — from the ground up Own enterprise lead generation end to end: define and build the sourcing, enrichment, scoring, and routing logic that turns raw market data into qualified, sales-ready leads Design and automate outbound and inbound lead flows so Sales always has a full, well-qualified pipeline without manual list-building or hand-offs Partner with Sales and leadership to define what a qualified lead looks like, then build the systems that enforce it at scale Use AI tools (including Claude) to prototype and ship lead-gen automations — enrichment, scoring, personalized outbound — quickly and iteratively Continuously test and improve lead generation systems — instrument what's working, kill what isn't, and iterate as the market and team evolve We'll be excited if you have 3+ years of experience in a GTM engineering or demand generation role, ideally having built enterprise lead generation systems from scratch Hands-on experience with a modern GTM stack — Salesforce, enrichment tools, sales engagement platforms, and automation tools Working proficiency in SQL and comfort with at least one scripting language (Python or JavaScript) for building custom workflows and integrations A track record of building or significantly improving lead generation systems — sourcing, enrichment, scoring, or routing — that measurably grew qualified pipeline Genuinely tech-savvy, with comfort picking up new tools fast — including AI tools like Claude — to work smarter and stay ahead Strong analytical instincts; you're comfortable digging into messy data to find the root cause of a pipeline or data-quality problem Excellent written and verbal communication skills — able to translate technical systems into plain language for non-technical stakeholders Sense of ownership and a builder's mindset; comfortable creating structure from zero and operating with autonomy in a fast-moving, resource-lean environment Adaptable and collaborative, with the ability to shift gears quickly as priorities, tools, and processes evolve Location The role may be remote. For remote, we are looking for candidates based in India and Mexico.

Sr. GTM Engineer

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About Firework

Join Firework – Where Innovation Meets Impact

Sr. GTM Engineer

Apply now

About Firework

Join Firework – Where Innovation Meets Impact

Summary

What you'll be doing

Apply now