Head of Vertical - Home Improvement
MadrivoUnited States only
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About Madrivo
Madrivo is building a Direct-to-Consumer home improvement vertical designed to become a trusted consumer brand with independent asset value. The vertical is backed by Madrivo 's in-house agency, exclusive media, marketing team, and technology partnerships.
The Role
The Vertical General Manager, Home Improvement, will own the vertical end to end: buyer sales, partnerships, monetization, and media strategy. You'll deliver strong ROAS for contractor partners, maximize publisher yield, and build a consumer experience homeowners trust. This is a hands-on builder role with the opportunity to grow a team.