About
I design and build systems that automate the messy, manual parts of running a business — so leads don't get lost, tasks don't get forgotten, and follow-ups actually happen on time.
I offer project management, virtual assistance, and CRM support — helping businesses stay organized through structured task tracking, timeline management, and automated workflows.
Most recently, I built a full 8-step automation pipeline for a real business: a form submission automatically creates a task, gets classified by urgency using AI, notifies the right people on Slack, logs the contact in a CRM (HubSpot), and sends a confirmation email — all without manual work. I didn't just build it once and walk away. I debugged real errors along the way — wrong channels, failed triggers, mismatched data — until every step worked end to end.
Before this, I built and ran two product businesses end-to-end — managing suppliers, content, and deadlines as a solo founder. I've also trained 500+ women in product-making skills, so I know how to turn a process into something repeatable, not just something that works once for me.
I bring founder-level ownership to every project: I don't wait to be told what's broken, I find it and fix it.
Services I offer: Project Management | Virtual Assistance | Administrative Support | CRM Setup & Management | Business Systems Automation
If your team needs someone who can manage projects, keep operations organized, and connect your tools so nothing falls through the cracks — let's talk