Akosua User

I’m a results-driven Social Media & Communications Specialist with 3+ years of experience growing audiences, building brand communities, and delivering measurable engagement across multiple platforms. I scale social media reach, improve engagement rates, and turn insights into content strategies that convert. In remote and client-facing roles, I’ve grown social media audiences by up to 90% through targeted content strategies, community engagement, and influencer partnerships. I also write SEO-optimised copy for social ads, product pages, and campaigns, contributing to increased click-through rates and brand visibility. I combine creative execution with performance analysis—designing on-brand graphics in Canva, producing Stories/Reels, and analysing weekly metrics to guide data-led recommendations. My work supports campaigns across non-profit, government, music, and tech sectors, with a focus on consistent brand voice and clear messaging. I’m also experienced in public-facing communications, including drafting press releases and official speeches for 50+ media outlets, and managing internal communications to increase staff engagement by 20%. I’m available to work remotely and I bring a sharp eye for design, SEO copywriting, and measurable outcomes.