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AMAL ALI
Looking for a jobChannel & E-commerce Marketing Executive
Channel & E-commerce Marketing Executive at Nothing Technology managing a $1M annual budget and campaigns across Amazon, Noon and retail partners.
United Arab EmiratesChannel & E-commerce Marketing Executive at Nothing Technology Limited
About
At Nothing Technology Limited, I manage a $1M annual marketing and advertising budget across Amazon, Noon and tier-1 retail partners. I design and manage marketplace and retailer website campaigns, and designed the creative and managed the $10K ad spend for the IPL 2026 Noon x Nothing campaign, which delivered 9M+ impressions.
At Brandnmark, I built monthly social content calendars for three client accounts and directed video production. Earlier, at Alma Malabar Jewellers, I drove B2B and B2C sales and managed jewellery procurement; at Suslence Research, I used GA4 funnel analysis to inform improvements to the digital customer journey.
Experience
Channel & E-commerce Marketing Executive
Managed a $1M annual marketing and advertising budget across Amazon, Noon, and tier-1 retail partners in the MEA region. Designed and managed end-to-end campaigns, analyzed data to improve ROAS, and oversaw POSM and in-store brand execution.
Amazon AdsNoon AdsRetailer Website CampaignsDigital MerchandisingBrand StoreROAS optimizationBudget ManagementMDF Program ManagementPhotoshopIllustratorAfter EffectsGA4ExcelA B Testing
Education
Heriot-Watt University
MSc in International Business Management with Marketing from Heriot-Watt University, Dubai, from 2024 to 2025.
MSc in International Business Management with Marketing from Heriot-Watt University, Dubai, from 2024 to 2025.
Jamia Hamdard University
Bachelor of Business Administration (BBA) from Jamia Hamdard University, New Delhi, from 2019 to 2022.
Bachelor of Business Administration (BBA) from Jamia Hamdard University, New Delhi, from 2019 to 2022.