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Chiedo Chinwendu
Open to opportunitiesAdvertising Specialist
Performance marketing specialist at ROI MEDIA who achieved 3.5x ROAS for an eBook campaign in under 24 hours.
United KingdomAdvertising Specialist at ROI MEDIA
Experience
Advertising Specialist
Freelance Meta Ads Specialist
Set up, launched, and managed Meta Ads campaigns for 20+ client accounts simultaneously, with daily monitoring of budgets, account status, and account health. Tested audiences, offers, and creatives independently, reporting performance metrics and translating results into optimization decisions.
Meta AdsFacebook AdsInstagram AdsCampaign ManagementBudget ManagementAudience TestingCreative TestingCPLCQLCACCTRCPMReportingOptimization
Lead-Flow & CRM Automation
Built GoHighLevel and Zapier workflows for automated lead routing, contact segmentation, and nurture sequences to support CRM integration with paid campaigns.
GoHighLevelZapierCRMAutomationLead RoutingEmail SegmentationNurture Sequencing
Lead-Flow & CRM Automation
Built GoHighLevel and Zapier workflows for automated lead routing, contact segmentation, and nurture sequences to support CRM integration with paid campaigns.
GoHighLevelZapierCRMLead RoutingAutomationSegmentationNurture Sequencing
Paid Media Specialist
Managed Meta and Instagram ad campaigns across $100K+ in spend, assembling and testing creative assets and briefing on what to produce next based on performance. Ran Klaviyo email flows alongside paid traffic and used Microsoft Clarity to identify on-site conversion issues.
Meta AdsInstagram AdsPaid MediaCreative TestingKlaviyoEmail MarketingMicrosoft ClarityConversion Rate Optimization
Meta Ads Specialist
Generated 5,551 leads at a $26.78 CPL across 157 campaigns, managing a $148,628 budget while continuously testing creative and targeting. Set up and managed Meta Pixel and Conversions API tracking, plus UTM tracking, to ensure accurate attribution from ad to lead.
Meta AdsLead GenerationCPLBudget ManagementCreative TestingTargetingMETA PixelsConversions API (CAPI)UTM trackingAttribution
Paid Media Specialist
Generated 2,832 leads at a $17.66 average CPL, reducing CPL by 40% through structured audience and creative testing.
Google AdsPaid MediaLead GenerationCPLAudience TestingCreative Testing
Education
TS Academy
Completed Digital and Product Marketing certification in July 2026.
Completed Digital and Product Marketing certification in July 2026.
The Federal Polytechnic Nekede, Owerri.
Udemy
Completed Digital Marketing certification in February 2023.
Completed Digital Marketing certification in February 2023.
Federal Polytechnic Nekede
Earned a Higher National Diploma in Business Administration from Federal Polytechnic Nekede, Owerri, Nigeria, from December 2018 to December 2023.
Earned a Higher National Diploma in Business Administration from Federal Polytechnic Nekede, Owerri, Nigeria, from December 2018 to December 2023.
Coursera
Completed Google Digital Marketing & E-commerce certification.