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Marketing Manager
Head of Marketing at Arwana and Abraham Lincoln American Academy, turning about $25K in ad spend into over $2.5M in school fee revenue.
NigeriaMarketing Manager at Arwana
Run marketing for a UK offshore staffing company and its design agency, owning paid media, SEO, website and brand. Set up tracking linking ad spend to leads and pipeline across every channel.
Paid MediaMetaGoogleLinkedInSEOBrandingConversion Tracking
Lead marketing for a private school with campuses in Lagos and Abuja, owning strategy, paid media, SEO, influencer and content. Turned about $25K in ad spend into over $2.5M in school fee revenue and brought in 400+ new enrolments.
Paid MediaSEOInfluencer MarketingContent MarketingInstagramGoogle AdsMeta Ads
Provide marketing and paid media consulting for selected clients, including TLS, Candy4U, and The LadyMaker. Generated significant revenue from ad spend across multiple platforms.
Paid MediaGoogle AdsMeta AdsAmazon AdsTikTokEmail Marketing
Led digital advertising for the Access Bank Lagos City Marathon 2024, reaching 5.1M people with 11.9M impressions. Ran Sterling Bank's Meta advertising and supported Netflix and Spotify campaigns.
Meta AdsGoogle AdsTwitterCampaign ManagementInfluencer MarketingEvent Marketing
Planned the prelaunch campaign for a ride hailing startup and signed up 10,000+ riders and 1,000+ drivers before launch. Set up partnerships with hotels, mosques, churches and other places of worship.
Growth MarketingPartnershipsPromotionIn App Campaigns
Led marketing for a display advertising network connecting publishers and advertisers across African markets. Helped grow the company into one of the top five advertising networks in Africa over four years.
Display AdvertisingPublisher AcquisitionAdvertiser AcquisitionMarketing Strategy
Joined a Barcelona AI startup and was named Head of Marketing within three weeks. Grew app downloads from under 1,000 to over 150,000 in one year and supported two angel funding rounds totalling €840K.
Paid AdvertisingReferral ProgramsAffiliate MarketingCommunity BuildingPRGrowth Strategy
Meta Blueprint certification in digital advertising.
Google Ads certification in online advertising.
Certification in Business Communication.
Bachelor of Engineering in Structural Engineering with a GPA of 4.3 out of 5.0.
Profile sourced from Himalayas.