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Founder & Principal Strategist
Executive communications leader at Social Strength who shaped messaging for a City-backed housing preservation effort and prepared leaders for public testimony.
United StatesFounder & Principal Strategist at Social Strength
Founded and led a boutique strategic communications advisory serving executives, founders, and organizations across real estate, lending, B2B tech, and mission-driven sectors. Directed communications strategy, media relations, and executive messaging for clients.
Executive CommunicationStrategic MessagingStakeholder EngagementMedia RelationsSpeechwritingContent StrategyTeam Management
Led strategic communications and executive messaging during a period of organizational growth and national visibility. Built communications systems, produced annual reports, and managed stakeholder engagement.
Communications StrategyExecutive CommunicationNewsletter ManagementSEOContent CreationAnnual ReportsStakeholder Engagement
Built organizational voice and positioned the commercial real estate chapter as a regional thought leader. Led executive messaging, membership communications, and event strategy.
Brand StrategyContent StrategyExecutive CommunicationEvent StrategyStakeholder Engagement
Led executive messaging, brand voice, and organizational communications for a B2B SaaS company serving healthcare and human services providers. Strengthened product positioning in a HIPAA-regulated industry.
Marketing CommunicationsBrand VoiceProduct PositioningHealthcare SaaSHIPAA compliance
Consulted on media network operations, contributing to business strategy and execution.
Developed brand and content communications strategies for the company.
Wrote content and managed ad operations across multiple markets, with work picked up by CNN. Managed an offshore team.
WritingAd OperationsTeam Management
Rewrote web copy and marketing collateral for Western buyers while on-site in China.
CopywritingMarketing Collateral
Led public relations efforts, including media list building and reporter outreach.
Public RelationsMedia Outreach
Managed ad operations remotely, building a sales media library and training an offshore team.
Ad OperationsRemote Team Management
Managed a business monthly publication, interviewing tech CEOs and a federal official.
EditingJournalismInterviewing
Led an SEO-driven website redesign, managing a developer from strategy to launch.
SEOWeb DesignProject Management
Earned the Google Analytics Certification.
Completed the Content Marketing course.
Completed the AI for Business Specialization, including course certificates in AI Fundamentals for Non-Data Scientists, AI Applications in Marketing and Finance, AI Applications in People Management, and AI Strategy and Governance.
Completed the Fundamentals of Digital Marketing course.
Bachelor of Arts in English from The University of Toledo.
Completed the Introduction to Generative AI course.
Profile sourced from Himalayas.