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Product Designer
Product Designer at SwipeSwipe who redesigned fintech onboarding, cutting the flow from 9 steps to 3 and raising completion by 16%.
GeorgiaProduct Designer at SwipeSwipe
Redesigned onboarding, reducing the flow from 9 steps to 3 and increasing onboarding completion by 16%. Designed a Chrome extension and dashboards, and integrated AI into the design workflow.
User ResearchWireframingPrototypingUsability TestingCJMJTBDCompetitive AnalysisUser Centered DesignUX CopywritingA B TestingHypothesis DevelopmentData informed designDesign SystemsFigmaClaudeChatGptPerplexityWebflowSlackMiroJiraAmplitudeAppsflyerMixpanelHotjar
Designed over 200 screens for a B2B SaaS CRM platform and AI Assistant. Simplified AI agent configuration, reducing time to first value from 12 to 4 minutes, and led competitor research.
User ResearchWireframingPrototypingUsability TestingCJMJTBDCompetitive AnalysisUser Centered DesignUX CopywritingA B TestingHypothesis DevelopmentData informed designDesign SystemsFigmaClaudeChatGptPerplexity
Led 10+ user interviews and research sessions, built a cross-platform design system, and ran A/B tests improving onboarding completion by 20%.
User ResearchWireframingPrototypingUsability TestingCJMJTBDCompetitive AnalysisUser Centered DesignUX CopywritingA B TestingHypothesis DevelopmentData informed designDesign SystemsFigmaClaudeChatGptPerplexityWebflow
Redesigned monetization flows and paywalls, increasing free-to-paid conversion by 8%. Conducted 20+ moderated usability tests and built a design system.
User ResearchWireframingPrototypingUsability TestingCJMJTBDCompetitive AnalysisUser Centered DesignUX CopywritingA B TestingHypothesis DevelopmentData informed designDesign SystemsFigmaClaudeChatGptPerplexityWebflow
Designed and launched 40+ websites across e-commerce, EdTech, and corporate sectors. Conducted user research, built design systems, and ran A/B tests increasing conversion rates from 8% to 21%.
User ResearchWireframingPrototypingUsability TestingCJMJTBDCompetitive AnalysisUser Centered DesignUX CopywritingA B TestingHypothesis DevelopmentData informed designDesign SystemsFigmaClaudeChatGptPerplexity
Profile sourced from Himalayas.