Jason Rumanek

Head of Growth Marketing

Led a team of 3 in developing and implementing multi-channel demand generation strategies for a B2B SaaS Construction ERP, overseeing a $4.80M USD budget and vendor management.

ABMContent SyndicationCROGeofencingAI Intent DataLead NurturingPPCPaid SocialSEMSEOTrade ShowsWebsite ManagementSalesforceGoogle Analytics6SenseDreamdata

CMA Judge

Served as a judge for the CMA, evaluating marketing campaigns and contributions.

AMA Toronto Career Accelerator – Mentor

Mentored professionals in the AMA Toronto Career Accelerator program, providing guidance and support.

Response Marketing Association Board Member – Membership Lead

Served on the board as Membership Lead, driving membership growth and engagement.

Head of Marketing

Managed a team of 7 focusing on acquisition, retention, and product engagement for a B2B SaaS email solution, with oversight of a $1.44M USD budget and vendor management.

SEMSEOProduct Engagement MetricsCustomer EngagementLead GenerationBudget Management

Director, Digital Marketing Programs

ADP

Directed B2B digital marketing programs for a SaaS HR and Payroll solution in Canada, managing a $4.8M budget and leading digital growth strategies.

SEMSEOChatPhonePay Per Lead (PPL)Display AdvertisingFacebookLinkedInCROTest Strategy

Customer Experience Management, Global Lending Solutions

Managed customer experience for global lending solutions at D+H, now Finastra.

Senior Manager Marketing, Digital Marketing and Websites

HSBC

Led digital marketing and website initiatives as Senior Manager Marketing at HSBC.

Senior Manager, Communications

Managed communications as Senior Manager at Xplornet.

Associate Director, Marketing Communications, SMB

Directed marketing communications for the SMB segment at Bell Canada.

Internet Marketing

Fidelity Investments

Handled internet marketing activities at Fidelity Investments.