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Javier Botello
Looking for a jobDirector of the Online Channel
eCommerce Director at Aghasa Turis who grew the online channel to €2.5M and built GS1-standard product data infrastructure.
SpainDirector of the Online Channel at Aghasa Turis
Experience
Director of the Online Channel
Grew the eCommerce channel from €0 to a peak of €2.5M in annual revenue (23% of total company sales) in 2022, designing and implementing the eCommerce and marketplace strategy from scratch. Led data governance, GS1 harmonisation, and process automation across PIM, ERP, and WMS.
E commerce StrategyMarketplace ManagementAmazon Vendor CentralAmazon Seller CentralGS1PIMERPWMSPower QueryPower AutomateSEOContent MarketingPricingAssortment PlanningFeed ManagementLengowDropshippingData GovernanceProcess AutomationAICross functional Leadership
Sales Manager
Led and coordinated the sales team across the Valencian Community, Castilla y León and Castilla-La Mancha. Developed B2B client acquisition and retention strategies and analysed sales KPIs.
Sales ManagementB2B SalesClient AcquisitionCustomer RetentionKPI AnalysisTeam Leadership
Co-Founder
Designed, developed and managed an online store and blog specialised in skincare. Executed digital marketing strategies (SEO/SEM) and brand positioning campaigns.
EcommerceSEOSEMDigital MarketingBrand PositioningBlogging
Market Analyst – Sports Business Unit
Produced market reports on the Spanish footwear and sportswear market for major brands. Prepared reports and delivered presentations for a portfolio of 12 national clients.
Market ResearchData AnalysisReportingPresentation SkillsClient ManagementSports Industry
International Accounts Executive
Managed key international accounts in the UK, Belgium, Canada, Slovenia, Serbia and Montenegro. Participated in international trade fairs and developed logistics control tools.
Key Account ManagementInternational SalesLogisticsTrade Shows
Education
IEDGE Business School
Completed a Master in Digital Marketing with Artificial Intelligence in 2024.
Completed a Master in Digital Marketing with Artificial Intelligence in 2024.
Next Step
Completed a Power BI Data Analysis course in 2021.
Completed a Power BI Data Analysis course in 2021.
ISDI
Completed the Digital Foundations Programme in 2018.
Completed the Digital Foundations Programme in 2018.
University of South Carolina
Earned a Bachelor's Degree in Business Administration and Management with a specialisation in Marketing and Internationalisation, achieving a GPA of 3.6/4.0.