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Keagan Murphy
Looking for a jobProduct Manager, Growth & Customer Experience
Product Manager at Stoic Physique who scaled the sales pipeline to $980,000.
United StatesProduct Manager, Growth & Customer Experience at Stoic Physique
Experience
Product Manager, Growth & Customer Experience
Owned the end-to-end product roadmap for customer acquisition and retention, scaling the sales pipeline to $980,000. Defined and prioritized user stories, ran A/B experiments, and established KPI dashboards in Tableau.
Product ManagementProduct RoadmapUser StoriesA B TestingTableauGoHighLevelKPI DefinitionFunnel AnalysisCRM workflowsData Governance
Product Analyst, Customer Data Platform
Acted as product owner for the customer data layer within Segment CDP, defining requirements for data ingestion and segmentation. Collaborated with engineering to resolve data sync issues, improving data reliability and reducing manual reconciliation by 40%.
SegmentData IngestionData CleaningSegmentationSalesforceTableauData GovernanceConsent ManagementUser StoriesScrum
Business Product Owner
Served as primary liaison between business stakeholders and technical teams, translating business needs into product requirements and user stories in Jira. Managed product backlog, analyzed operational data, and coordinated UAT cycles.
Product OwnershipJiraSQLExcelBacklog ManagementUATCross Functional CollaborationProcess Improvement
Digital Product Specialist
Managed the digital product lifecycle for client websites, overseeing content updates, SEO optimization, and UX improvements. Conducted competitive analysis and user research, and produced monthly performance reports.
Digital Product ManagementSEOGoogle AnalyticsUser ResearchCompetitive AnalysisContent Strategyperformance reporting
Education
Virginia Commonwealth University
Pursuing a Bachelor of Science in Business Administration, expected to graduate in May 2026.
Pursuing a Bachelor of Science in Business Administration, expected to graduate in May 2026.