michelle leting

I'm currently managing end-to-end e-commerce catalog operations, SEO content, digital merchandising, and product launches for global freelance clients through Fiverr and direct engagements. At Wheco Group, I managed and quality-assured more than 3,000 digital product listings while coordinating marketing, business intelligence, content, photography, and suppliers. I used analytics, reporting, and brand-aligned communications to improve customer experience and commercial performance. I've also built structured property operations processes at Lesmat Kenya, covering tenant onboarding, vendor management, maintenance, reporting, and financial performance. Across marketing, operations, and stakeholder engagement roles in East and Southern Africa, I bring 11+ years of experience turning complex workflows into clear, accountable processes.