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Sr. Business Analyst
Senior Business Analyst at HelloApp, where I improved marketplace ordering outcomes and introduced chat reordering as a sales channel.
EgyptSr. Business Analyst at HelloApp (Othaim Holding)
Own product features end to end across the Customer App, Service Provider Portal and Admin Panel of a platform serving 850,000+ registered customers and 500+ orders a day. Drove demand across key KPIs, cutting order cancellations from 8% to 4% and growing external orders to 4% of total orders.
Product RoadmappingPrioritizationMarket ResearchCompetitive AnalysisPRDsUser StoriesAcceptance CriteriaUATA B TestingClaude CodeClaude DesignVibecoding
Delivered 5+ modules of the HR web and mobile application, overseeing development and writing user stories and functional specifications. Managed stakeholder communications and followed up on project progress to ensure timely delivery.
User StoriesFunctional SpecificationsDocumentationStakeholder ManagementProject Management
Translated business goals into a product vision and roadmap, gathering stakeholder requirements and prioritizing the backlog by business value. Took the product from MVP definition to a live launch and coordinated with UX/UI, development, marketing, and sales teams.
Product VisionRoadmappingBacklog ManagementUser StoriesAcceptance CriteriaAgileScrumSprint PlanningGroomingRetrospectivesStakeholder Management
Delivered 15+ features across the call center and admin dashboards, owning a growing product backlog. Created SRS and BRD documentation with diagrams, wrote use cases and user stories, and coordinated release cycles with UI/UX teams.
SRSBRDUse CasesUser StoriesBacklog ManagementSprint PlanningRelease CoordinationUI UX Collaboration
Gathered and documented requirements for web and mobile app projects and business processes. Developed user stories, prototypes, and functional specifications, and liaised between clients, vendors, and development teams.
Requirements GatheringDocumentationUser StoriesPrototypingFunctional SpecificationsStakeholder Management
Provided software solutions and marketing strategies for businesses.
Completed Product Management Fundamentals certification in 2026.
Completed Product Management Fundamentals certification in 2026.
Earned Lifelong Learning Certificate (LLL) in 2025.
Earned Lifelong Learning Certificate (LLL) in 2025.
Earned Scrum Foundation Professional Certificate (SFPC) in 2025.
Earned Scrum Foundation Professional Certificate (SFPC) in 2025.
Bachelor's degree in Information Technology and Computer Science, graduated in 2022.
Bachelor's degree in Information Technology and Computer Science, graduated in 2022.
Completed Full Stack Web Development certification in 2018.
Completed Full Stack Web Development certification in 2018.
Profile sourced from Himalayas.