Loading profile…
Nikita Sharma
Open to opportunitiesYouTube Growth Strategist & Channel
YouTube growth strategist scaling faceless and expert-led channels into media-recognized brands.
IndiaYouTube Growth Strategist & Channel at Freelance / Independent Consultant
About
I’m a YouTube Growth Strategist with 6+ years scaling faceless and expert-led channels into recognized local media brands. I build retention-first, performance-based content architectures and lead cross-functional pods to exceed retention and engagement benchmarks.
I manage 15+ client portfolios at once, overseeing the full content lifecycle—from ideation and scriptwriting to publishing and QA. I run weekly deep-dive performance reviews, optimize titles/thumbnails for CTR, and use TubeBuddy/analytics and A/B testing workflows; I’ve helped clients scale from launch to 2K-25K+ subscribers while also improving lead generation. I’ve also coordinated a remote team of 12 across time zones, cutting turnaround from 4 days to 2 days through better workflows and production SOPs.
Experience
YouTube Growth Strategist & Channel
Architected and executed growth roadmaps for faceless and expert-led YouTube channels, driving subscriber milestones within initial 6-month engagements. Managed full content lifecycle and used retention benchmarks to refine packaging and ensure script/video/thumbnail QA.
RoadmappingRetention AnalysisCTR OptimizationPackagingContent LifecycleThumbnailsPerformance Reviews
Operations & YouTube Manager
Owned end-to-end YouTube content pipeline for 15+ clients, leading cross-functional creative pods and performance reporting. Implemented data-driven optimization workflows, including TubeBuddy thumbnail A/B testing, to scale channels and improve qualified lead generation.
YouTube Operationsperformance reportingThumbnail TestingTubebuddy
Education
National Academy of Event Management & Development
Completed an MBA in Event Management & Public Relations from 2014 to 2016.
Completed an MBA in Event Management & Public Relations from 2014 to 2016.
Somlalit College of Commerce
Completed a Bachelor of Commerce from 2012 to 2014.
Completed a Bachelor of Commerce from 2012 to 2014.