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Lead UX Researcher
Lead UX Researcher at IDDA, building its research function and turning user insights into decisions for digital government services.
ItalyLead UX Researcher at IDDA (Innovation and Digital Development Agency)
Leading end-to-end UX research across digital products, translating user needs and behavioral insights into actionable product and design decisions. Building the UX Research function from the ground up, including processes, methodologies, and documentation standards.
UX ResearchQualitative ResearchQuantitative ResearchUsability TestingInterviewingSurveyA B TestingCard SortingMixed Methods ResearchDovetailAirtableNotionNotebookLMStakeholder ManagementUser Centered Design
Designed and executed end-to-end research studies to uncover user behaviors, needs, goals, motivations, and pain points. Applied diverse qualitative and quantitative research methods, including interviews, surveys, usability testing, competitive analysis, and market research.
UX ResearchQualitative ResearchQuantitative ResearchUsability TestingInterviewingSurveyCompetitive AnalysisMarket ResearchPersona DevelopmentJourney MappingResearch Report
Led a mixed-method feasibility study for the medical industry in Kuwait, combining market research, competitor analysis, and quantitative assessment. Evaluated healthcare demand, market trends, and operational benchmarks to identify opportunities and risks.
Market ResearchCompetitive AnalysisQuantitative Evaluationfeasibility studiesHealthcareStrategic Insights
Supported large-scale event operations for a globally televised sporting event, managing logistics and spectator experience. Coordinated volunteer teams, delegated tasks, and ensured efficient execution of grandstand operations.
Event ManagementProject ManagementTeam LeadershipLogisticsVolunteer coordinationMulticultural Teams
Conducted market research, interviews, and surveys to identify user needs, industry trends, and business opportunities. Analyzed research findings to support product development and marketing strategies.
Market ResearchInterviewingSurveyData AnalysisCRMCustomer Insights
Implemented the data collection process and conducted surveys as part of quantitative research procedures and interviews as part of qualitative research procedures. Categorized and assessed the collected data.
Data CollectionQuantitative ResearchQualitative ResearchSurveyInterviewingData Analysis
Managed the data collection process and analyzed visual materials. Implemented social media monitoring, manual labeling, and coding of social media posts and comments.
Social Media MonitoringData CollectionData AnalysisLabelingCodingMachine Learning Tools
Managed and coordinated a volunteer team, assisting with venue-specific and role-specific training sessions. Supervised spectator areas and operational functions.
Event ManagementProject ManagementTeam CoordinationVolunteer ManagementOperations
Participated in the Council of National Representatives and mailing groups' discussions, promoting projects of ESN Azerbaijan and ESN International. Assisted in supervision, implementation, and management of national projects, and organized team meetings and training sessions.
Project ManagementTeam CoordinationEvent OrganizationTrainingCommunication Skills
Implemented the e-documentation process for letters received from embassies. Categorized numerical and categorical data, assessed and evaluated collected data, and directed requests to relevant departments.
Data AnalysisDocumentationData CategorizationEvaluation
Organized projects and conferences, managed teams, and assisted in venue-specific sessions. Assisted in managing guest lists.
Project ManagementEvent OrganizationTeam ManagementGuest Management
Master's degree in Development Economics and International Development from Sapienza Università di Roma, completed in 2024.
Master's degree in Development Economics and International Development from Sapienza Università di Roma, completed in 2024.
Professionalization degree in Social Sciences from Università degli Studi di Bergamo, completed in 2020.
Professionalization degree in Social Sciences from Università degli Studi di Bergamo, completed in 2020.
Bachelor's degree in International Relations and Affairs from ADA University, completed in 2020.
Bachelor's degree in International Relations and Affairs from ADA University, completed in 2020.
Bachelor's degree exchange program in International Relations and Affairs at Kadir Has University in 2019.
Bachelor's degree exchange program in International Relations and Affairs at Kadir Has University in 2019.
Profile sourced from Himalayas.