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Popoola Joseph
Looking for a jobProduct & UI/UX Designer
Product Designer shaping SaaS and AI products, including Zytrack’s redesigned identity and end-to-end shift scheduling experience.
NigeriaProduct & UI/UX Designer at Freelance
Experience
Product & UI/UX Designer
Designed digital products, websites, and brand identities for startups and growing businesses. Owned projects across the full design process, from problem understanding to prototyping, high-fidelity design, and developer handoff, and designed scalable component libraries and design systems.
Product DesignUX DesignUI DesignUser FlowsWireframingPrototypingHigh Fidelity DesignsDeveloper HandoffDesign SystemsComponent LibrariesUser ResearchConversion Rate Optimization
UI/UX Designer
Led the redesign of Zytrack's brand identity and web application, and designed the end-to-end shift scheduling experience for a product with approximately 2,000 active users. Simplified complex scheduling workflows and collaborated with stakeholders and developers to ensure design intent was preserved.
UX DesignUI DesignUser FlowsWireframingPrototypingHigh fidelity UIDeveloper HandoffFigmaBrand IdentityWeb Application Design
Lead Designer & Creative
Owned design direction across digital products and brand, improving website conversion by approximately 60% through UX audits and iterative design. Developed and maintained visual identity across website, advertising creatives, and social media.
UX DesignUI DesignVisual DesignBrandingUX AuditsUser JourneysLanding Page DesignMarketing DesignFigma
UI/UX Designer
Designed UX, UI, and branding for 10+ businesses and digital products across different industries. Translated ambiguous client requirements into user flows, wireframes, prototypes, and polished interfaces, and collaborated with developers to prepare structured Figma files and design specifications.
UX DesignUI DesignBrandingUser FlowsWireframingPrototypingFigmaDesign SpecificationComponent Libraries
Education
Google
Completed the Google UX Design Professional Certificate, covering the fundamentals of user experience design.