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Head of Creative Strategist
Creative Strategist at Pulse Marketing (Ringier Ghana), helped win contracts worth over GHS4,000,000.
GhanaHead of Creative Strategist at Pulse Marketing (Ringier Ghana)
Lead the Creative Strategy team, develop forward-thinking digital strategies for clients, and support the sales team in building an effective sales pipeline.
Creative StrategyTeam LeadershipDigital MarketingStrategic PlanningClient PresentationsMarket ResearchSales Pipeline Management
Developed and implemented creative and sales strategies across Pulse Ghana products, and generated newsletters for email messaging. Secured new businesses and developed winning strategy decks, contributing to significant revenue growth.
Creative StrategySales StrategyProject ManagementEmail MarketingProposalsRevenue Growth
Wrote compelling copy across all marketing channels, developed and maintained brand voice, and edited and proofread all copy. Enhanced brand presence for notable brands including Jameson and Multichoice Ghana.
CopywritingBrand VoiceEditingProofreadingDigital StrategyContent Creation
Created web and social media content for private individuals and companies to generate sales leads, and wrote creative copy for marketing campaigns. Developed photography and videography concepts.
Content CreationCopywritingSocial MediaPhotographyVideographyBlog Writing
Transcribed video and audio files, wrote business and personal finance articles with SEO understanding, and developed entrepreneurial infographic content. Wrote highly engaging articles that increased website traffic.
TranscriptionSEOArticle WritingInfographicsBusiness Analysis
Provided account services to customers, cross-sold bank products, and reviewed, reconciled, and balanced all accounts. Reported financial discrepancies to supervisors.
Customer ServiceBanking OperationsAccount ReconciliationCross Selling
Wrote proposals, research papers, and sponsorship letters, developed video concepts and content, and managed marketing and promotional materials.
Content DevelopmentProposal WritingVideo ConceptsMarketingBlog Writing
Assisted in the issuance of tax stamps and collection of taxes, and helped in the preparation of accounts. Created a new database that improved the efficiency of the debt computing system.
Tax AdministrationAccountingDatabase Management
Enlisted new clients and recruits, ensured recruits met client standards, and developed marketing strategies to increase the clientele base.
MarketingClient AcquisitionRecruitmentStrategy Development
Attended to customer needs and cleaned up the shop. Successfully increased the client base and improved client satisfaction.
Customer ServiceSalesCustomer Satisfaction
Pursuing an MSc in Communication and International Marketing, expected to complete in the future.
Earned a BSc in Economics with Computing, with active involvement in student leadership as Deputy Speaker of the Students' Parliament.
Profile sourced from Himalayas.