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Affiliate Manager
Affiliate Manager at TwoTie Ltd., Betraha, who launched the Offline Affiliate strategy and created interactive social content that drove site traffic.
KenyaAffiliate Manager at TwoTie Ltd.
Recruited and trained affiliate marketers, developed marketing tools and content, monitored affiliate performance, and managed negotiations to achieve organizational goals.
Affiliate MarketingRecruitmentTrainingContent CreationHTML EmailsCampaign ManagementPerformance AnalysisNegotiation
Developed and executed SEO/SEM strategies, managed content calendars, and oversaw social media campaigns across platforms. Monitored analytics and reported on performance metrics.
SEOSEMGoogle AnalyticsGoogle Search ConsoleA B TestingAdobe Creative SuiteCanvaBufferHootsuiteMeta AdsLinkedIn AdsContent StrategySocial Media ManagementCommunity EngagementUX Audits
Supervised and trained junior customer care personnel, created customer satisfaction goals, and provided insight from customer data to the marketing department.
Customer ServiceTrainingData AnalysisCustomer Retention
Edited and produced corporate communication tools, assisted in planning publicity strategies, and managed content generation and media plans.
Corporate CommunicationsMedia RelationsContent CreationEvent ManagementPublicityBrandingMedia Monitoring
Planned and organized facility visits, drafted advertisements, managed social media, and handled crisis management. Also served as photographer and videographer.
Public RelationsCrisis ManagementSocial Media ManagementPhotographyVideographyEvent PlanningCustomer Service
Co-founded a production company specializing in documentaries, music videos, advertisements, photography, and movie production.
Film ProductionDocumentaryPhotographyVideographyAdvertising
Created brand signage and banners, conducted marketing activities in organizations, and managed social media and website.
MarketingBrandingSocial Media ManagementWebsite Management
Led communication strategies and managed internal and external communications for the company.
Corporate CommunicationsStrategyMedia Relations
Conducted research on cases and provided advice on litigation matters, including defence pre-filing and pre-trial preparation.
Legal ResearchLitigation SupportCase Preparation
BSc Communication and Public Relations with 2nd Class Honours.
Kenya Certificate of Secondary Education (KCSE) with a mean grade of B plain.
Kenya Certificate of Primary Education (KCPE) with a total score of 367 marks (B+).
Profile sourced from Himalayas.