Vidula Sassi

Senior Creative Strategist

Havas

Led integrated campaigns across digital, social, and traditional formats for B2B and B2C clients, including TOI, Sattva, and Carrier. Grew Sattva's social engagement and follower base through an original social IP, and contributed to new-business pitching.

Integrated campaign strategyBrand PositioningContent DevelopmentSocial Media StrategyNew Business Pitches

Senior Creative Strategist

Headed strategy and integrated campaigns for key accounts, including Eastern, Deccan Herald, Societe Generale, Puravankara, and Barbeque Nation. Delivered significant growth in reach, engagement, and followers for clients, and led award-winning campaigns.

Integrated campaign strategyBrand PositioningSocial Media StrategyAccount ManagementAward Winning Campaigns

Copywriter

Wrote ad and campaign copy for various clients, including Bosch, Klüber Lubrication, Capgemini, and URU Brewpark. Helped conceptualise campaigns, build pitch decks, and run competitor analysis.

CopywritingCreative ConceptualizationPitch DecksCompetitive Analysis

Scriptwriter

Researched and co-wrote the script for a six-episode Kisan programme on sustainable farming, and supported pre-shoot and post-production.

Script WritingResearchPre ProductionPost production