Will Straughan

Senior Business Consultant, Strategy & Innovation

Tata Consultancy Services

Lead customer experience, strategy and innovation engagements for travel, transport and hospitality clients, from discovery and customer research through to recommendations and implementation support. Produced the generative AI strategy for a major airline, presented to the Board.

Customer ExperienceStrategyInnovationGenerative AIJourney MappingBusiness Case DevelopmentAgile DeliveryStakeholder Management

Customer and Digital Manager

KPMG

Engagement manager for customer experience and digital transformation programmes across utilities, retail, defence, e-commerce and automotive, responsible for budgets, resourcing, deliverables and day-to-day client relationships. Coached 2 appraisees to top-rated appraisals.

Customer ExperienceDigital TransformationEngagement ManagementBusiness Case DevelopmentCoachingStakeholder Management

Co-founder and Director

Co-founded and ran a retail business with a store in Salisbury and 200+ natural products sold online and in-store. Sold at a profit in October 2021.

retail managementEcommerceentrepreneurshipBusiness Operations

Global Retail Propositions Manager

HSBC

Led the emerging affluent proposition refresh for the UAE and India, using competitor research to shape the offer for a priority segment. Developed the Value Proposition Design playbook and helped train peers on the method.

Value Proposition DesignCompetitor ResearchProposition DevelopmentTraining

Retail Banking and Wealth Management Graduate

HSBC

Led an employee capability video programme, piloted in Indonesia and the UK before deployment across all 32 global retail markets.

Program ManagementVideo ProductionGlobal Deployment Support