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Head of Customer Experience, PR and Market Research
Marketing executive at Dandemutande who launched YahClick VSAT in Zimbabwe and positioned the brand among the country's Top 200 Superbrands.
ZimbabweHead of Customer Experience, PR and Market Research at Dandemutande
Oversaw CX strategy, stakeholder engagement, PR and market research to support business and product development. Designed and improved end-to-end customer journeys across all touchpoints.
Customer ExperiencePRMarket ResearchCSATNPSCESStakeholder Management
Led growth and commercial success of the Satellite Services business unit. Defined and executed strategy, operating model and go-to-market plans.
Satellite ServicesGo To Market StrategySales LeadershipPartnershipsProfitability Management
Provided strategic marketing, communications and CX leadership to drive brand growth and lead generation. Developed and executed integrated ATL and BTL campaigns, PR, digital marketing and corporate events.
Marketing StrategyBrand ManagementCustomer ExperienceATLBTLPRDigital MarketingCorporate Events
Led national footprint expansion, branch performance and market share growth. Directed recruitment, coaching, performance management and policy enforcement across branches.
Regional ManagementSales PlanningForecastingPerformance AnalysisCustomer AcquisitionKey Account Management
Extensive experience in retail and operations with Edgars and Truworths, followed by roles in operations, customer acquisition and retention, call centre operations, account management and marketing with MWEB Zimbabwe and iWayAfrica.
Retail OperationsCustomer AcquisitionCustomer RetentionCall Centre OperationsAccount ManagementMarketing
Pursuing a Masters in Philosophy, currently in progress.
Completed a Masters in Business Leadership (MBL) from the University of South Africa.
Completed a Bachelor of Commerce (BComm) from the University of South Africa.
Completed a Diploma in Marketing Management from the London Chamber of Commerce and Industry.