Mihai Serbanescu

Software Development Engineer in Test

Introduced test automation and structured QA processes, owning regression, smoke, feature, and migration testing for every release. Built an end-to-end test automation suite in Playwright and TypeScript and integrated it into CI/CD pipelines.

PlaywrightTypeScriptJavaScriptGitLab CI CDGitHub ActionsGitREST APIsMongoDBSQLGCP LogsChrome DevToolsTestmoClaude CodeGitHub Co Pilot

Vice President Marketing & CRM

Paysafe

Led marketing and CRM initiatives at Paysafe, driving customer engagement and retention strategies.

Head of Performance Marketing

GoStudent

Oversaw performance marketing operations, optimizing campaigns and driving user acquisition.

International Leader (Head) of Digital Marketing

Raiffeisen Bank International

Led digital marketing strategy and execution across international markets.

Marketing Science Measurement Partner

Meta

Partnered with clients to measure marketing effectiveness and provide data-driven insights.

Attribution & Mobile Measurement Lead

Led attribution and mobile measurement initiatives, helping advertisers optimize performance.

Technical Product Specialist

Provided technical product expertise and support for Google's advertising products.

Account Strategist

Developed and executed account strategies to help advertisers achieve their goals.