Olivia Ekwuyasi

I’m a product manager based in Lagos, Nigeria, working at the intersection of health tech and faith-based consumer products. I spent six years in frontline sales before moving into product management about two years ago. That background shapes how I work: I build with real market instincts and a deep sense of user empathy. I validate before I build, and I believe convenience drives retention more than features do. Setting up community activations with partner churches like, Harvesters International Christian Center and Logic Church, built around free blood pressure and glucose screenings with on-site app activation. Auditing the live app against our marketing claims to find product-messaging gaps, and repositioning strong but undersold features such as the specialist, pharmacy and lab booking directory and the 30-Day Challenge. Producing patient-facing education, including a 30-day, DASH-aligned Nigerian meal plan, a hypertension talk-show Q&A for a church event where I spoke alongside a physician, and a market research newsletter on hypertension and digital health in Sub-Saharan Africa. Writing the PRD and user flows, and designing gender-split onboarding journeys. Defining beta success metrics, with match-to-conversation rate as the north star. Running mobile QA and bug triage on the staging app. Planning the go-to-market, including waitlist nurture sequences, a founding-member webinar and a content calendar. Handling compliance groundwork, including Nigerian data protection (NDPA 2023), a privacy policy and community guidelines. Leading a cross-functional team of product managers, a designer and an engineer.