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Omar González
Open to opportunitiesSocial Media Manager
I build high-impact social strategies and content campaigns for Samsung Peru, turning launches into measurable engagement.
PeruSocial Media Manager at Cheil Peru
About
I lead Samsung Peru's social media strategy through Cheil Peru, translating global product launches into locally relevant campaigns, social-first content, and UGC. My work on the Galaxy S24 launch generated 54M+ views and 4M+ engagements, while Samsung Short Dramas reached 45M+ views and 1M+ engagements.
I've progressed from Community Manager to Social Media Manager on the Samsung Electronics Peru account, leading teams of Community Managers and Content Creators and coordinating influencers, paid media, creative, production, and vendors. I also created Samsung Peru's in-house creator initiative, reaching 500K+ users and generating 8M+ engagements, and contributed to the Galaxy S26 Roblox activation that attracted 24K+ users.
Experience
Social Media Manager
Lead Samsung Peru's social media strategy, defining tone of voice, content volume, editorial priorities, and platform approach. Translate global assets from Samsung headquarters into locally relevant communication plans and lead teams of up to five Community Managers and Content Creators.
Social Media StrategyContent StrategyTeam LeadershipUGCEditorial PlanningVendor ManagementPerformance AnalyticsEmplifi