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Victoria De la Cruz
Open to opportunitiesFounder and Creative Director
I build high-growth social campaigns, content, and brand direction for consumer brands.
Puerto RicoFounder and Creative Director at Sartorial Dreams
About
I've built Sartorial Dreams into a 150,000+ follower community across Instagram and TikTok, creating original campaigns for more than 100 national and international brands.
As Digital Marketing Director at Beamina, I partner with the founder on product launches, social campaigns, paid Instagram and Facebook advertising, and end-to-end creative production. I lead the brand voice and content pipeline from concept through execution.
I also co-founded ShopShady Co., taking an independent sunglass brand from concept to launch while leading product development, influencer partnerships, paid social, and WooCommerce management.
Previously, I built ONCE86's digital marketing department from the ground up and led a team of up to 12 delivering work for 40+ clients. My background also includes agency account management, Agile digital project coordination, photography, video, editorial writing, and creative direction.
Experience
Founder and Creative Director
PhotographySocial Media AnalyticsTikTok MarketingFacebookSocial Media MarketingAdvertisingVideographyLaptopsDigital Marketing